Story

Vira is rooted in the rich handloom traditions of Odisha, where every saree tells a story of craftsmanship, culture, and timeless elegance.

We work closely with Baunsuni Weaver Cooperative Society Ltd (est. 1955), supporting generations of skilled artisans who preserve the authentic Sambalpuri Ikat weaving technique.

Each piece is thoughtfully crafted, celebrating heritage while bringing refined elegance to modern wardrobes.

                                    "Rooted in Odisha. Woven with pride"